Gemma Chan is the new global face of L'Oreal Paris


BEAUTYcrew Beauty Editor / November 18 2020

There are few actresses who elicit an overwhelming sense of excitement when you mention their name in a room full of women. But one such lady that everyone seems to  have heart eyes over is Crazy Rich Asians star, Gemma Chan. In fact it would seem the 37-year-old has left a lasting impression on people the world over, with L’Oréal Paris just announcing her as their new international ambassador.

The prestigious title is one that has only ever been held by other heavyweights in the entertainment industry, including Penelope Cruz, Beyonce and even Australia’s own, supermodel, Duckie Thot.

In a statement released by the brand, Chan expressed her excitement at working with one of beauty’s  biggest names, due in part to their commitment to diversity. 

“I’ve always believed that we should embrace our difference as our strength. So I’m thrilled to join L’Oréal Paris, a family of empowered women of all origins standing together to show the power and beauty of diversity. The L’Oréal Paris message to every woman: “believe in your self-worth” is as needed today as ever.”

We look forward to seeing Chan’s upcoming campaigns with the beauty powerhouse, with our fingers kept crossed for  a mascara to dupe Chan’s natural lashes. Needless to say we’re constantly transfixed by her signature doe-eyed look.

Main image credit: @gemma_chan

Briar is the Beauty Editor at BEAUTYcrew. Her 'down for anything' attitude has resulted in more than a handful of hair transformations, and she doesn't mind being used as a guinea pig for the industry's most unusual products and treatments. Her work has also appeared on Refinery29, Girlfriend and beautyheaven.