Earlier in the year, fashion powerhouse and iconic brand Louis Vuitton announced that it would be re-entering the fragrance market after a 70-year hiatus. The range, named Les Parfums, consists of seven floral fragrances, featuring jasmine, magnolia, lily of the valley and rose, with notes of leather, musk and cocoa.
The brand has not only announced that the range is now available exclusively to Louis Vuitton stores, but it has also released shots from the gorgeous campaign for the first scent Rose Des Vents, via its Instagram.
The campaign stars French actress Léa Seydoux, and she has been shot in front of the striking Lone Creek Falls in Sabie Town, South Africa. “Louis Vuitton is about travel, but it’s also about dreams. Its spirit blends adventure, discovery and emotion,” said Seydoux.
We are super excited to spritz these new fragrances and have a feeling they’re worthy of signature scent status.
From Kylie Jenner's latest lip kit launch to cutting edge skincare technology, Jordyn has covered all things beauty for titles including BEAUTYcrew, marie claire and beautyheaven. Her words also appear in Harper's Bazaar and Collective Hub.