Mario Dedivanovic is officially launching his own makeup line

It’s been 3 years in the making but it’s finally here

BEAUTYcrew Junior Beauty Writer / September 22 2020

Makeup artist extraordinaire, Mario Dedivanovic, has been teasing the launch of  his own makeup line for a few years now. Ever the perfectionist, the celebrity makeup artist (well known for his work with Kim Kardashian)  has been fine-tuning the range, aiming to create  versatile, innovative products that speak to everyone. And from what we’ve seen so far, it seems like it  was definitely worth the wait.

We have to start with the Master Metallics and Master Eyes Prep & Set palettes. Think high-shine metallics and wearable everyday neutrals – but not as you know them. Dedivanovic  created both palettes with the intention of them being universally flattering, no matter your skin tone. And while this may not seem  like a unique sentiment these days, the way in which he’s  defined his point of difference, is by the similarities he draws between human beings.

Explaining the idea behind the Master Metallics palette to Allure,  Dedivanovic said, “Each one of these colours is [named] after something inside of our bodies… You just can't get more universal than [the] colours Mother Nature's made within us. Every shade [in the palette] looks beautiful on every skin colour."

And when it came to the  Master Eyes Prep & Set , Dedivanovic is said to have surveyed a range of complexions and base makeup to create a range of true universal neutrals. The palette delivers a subtle, blendable wash of colour, catering to even the deepest of skin tones. . 

Dedivanovic  purposely turned down the opacity of the shadows too, making the argument that he didn’t “want to put something that's so extremely pigmented on my eye that I have to work to remove and blend. When you apply [these shadows], it blends at the same time. You don't have to worry about putting too much on the brush because they're not hyperpigmented."

The other super exciting release in the range that’s got us swooning a little bit, is the Master Secret Glow – a non-sticky, transparent balm-style illuminator that mimics the lowkey natural lit-from-within-glow that Dedivanovic previously used  Elizabeth Arden Eight Hour Cream to achieve. Unlike the cult-favourite Eight Hour Cream, Dedivanovic’s balm  is designed to be worn on top of makeup, so not only will it stay put all day, it won’t disrupt your base makeup either. "When you come home, it’s still there where you [first] put it," Dedivanovic explained. "It grips to that area and doesn’t move."

As for the rest of the range, so far we know this will also include: Master Crystal Reflector highlighters, Master Mattes Liquid Liner, Master Pigment Pro Pencil eye liner, and Metal Manipulator mixing medium –  but no doubt there will be more surprises to  come. Rumour is there’s a super secretive release we know nothing about yet...

We guess all will be revealed come October 1st (AKA Mario’s birthday) when the products are officially made available exclusively at makeupbymario.com and sephora.comt) includes 

No word yet when we can expect to see this exciting new collection in Australia, but we’re pretty confident that Sephora will be housing Makeup by Mario in the near future.

Looking for more makeup inspo? These are the best beauty looks from the 2020 Emmy Awards.

Main image credit: @makeupbymario

Briar was a Beauty Crew intern before she joined the crew full time in 2019 as a Beauty Assistant, and as a Junior Beauty Writer as of 2020. She is a self-professed skin care obsessive, always on the hunt for the perfect mascara, and can't go past a Fenty lipgloss.