Meet the Crew: Iantha Yu, BEAUTYcrew
Tell us a bit about your experience in the industry.
I’ve worked on a bunch of magazines (first at SHOP Til You Drop and then at Women’s Health), but I've also had lots of digital experience with my blog (which I started on a whim in high school), and at The Carousel, a women’s lifestyle site.
What’s been your biggest career highlight?
Being at New York Fashion Week and interviewing international artists like Bobbi Brown, Odile Gilbert, Orlando Pita and MAC's Director of Makeup Artistry Romero Jennings was incredible. And getting to sit front row was also pretty surreal!
What’s been your favourite beauty discovery?
Lash glue that dries black. This is essential especially when you’re trying to achieve a seamless dark smoky eye. And menthol eye drops – they’re so refreshing, like a Berocca for your eyes when you’re hungover.
What do you think is the one beauty product every woman should own?
Nourishing cloth face masks - they’ll reboot your radiance and are perfect for the sleep-deprived.
What’s the best beauty tip you’ve ever learnt?
Rae Morris totally changed my liquid liner game. To make your eyes look bigger, you should elongate the line across your face, instead of vertically towards your brows.
Confess your biggest beauty sin.
I frequently sleep with wet hair, because using a hairdryer at 10pm at night is simply headache inducing.
What’s your biggest beauty battle?
Braiding my hair – maybe it’s because I can’t see what I’m doing, especially at the back of my head!? #sendhelp.
Who is your beauty idol?
Chrissy Teigen - she can do no wrong. Her hair cut and colour is always on point, and her skin is so glowy, it’s like she’s on vacation all year round (she probably is).
The 3 beauty products we’d find in your cosmetics bag right now?
Dior Diorskin Nude Air Serum Foundation - This medium-coverage base feels light as a feather and can instantly make skin look luminous and fresh.
L'Oréal Paris Glam Bronze Duo Powder - It's contouring made easy... just a light dusting just under cheekbones and along the jawline can sculpt and shape with believable results.
Estee Lauder Advanced Night Repair Eye Cream - I’ve got a teensy tub of this in my makeup bag that can combat dry skin from sitting in air-con all day.
What is your beauty philosophy?
It’s important to invest in quality skin care as makeup can only cover tone and not texture.
Main image photography: Fabrizio Lipari
Iantha is BEAUTYcrew's Beauty Editor, and has been part of the team since the site launched in 2016. Besides pinot noir, she has a healthy obsession with fake tan smell, wispy false lashes and CND Shellac in the shade Romantique. Her words and styling can also be found in previous issues of SHOP Til You Drop, Cosmopolitan and Women’s Health.