If there’s one thing Pat McGrath knows how to do, it’s feel a fantasy. The legendary makeup artist has created some of the most illustrious looks the runways of the world have ever seen, taking makeup to a whole other experiential-level.
So when the artist’s brand, Pat McGrath Labs, partnered with the legends of cool, Supreme, on a limited-edition lipstick release, we knew we could look forward to some truly stunning campaign imagery. And boy, were we right.
The collab has completely taken over the Pat McGrath Labs Instagram grid with a mishmash of clips that speak to both brands – think eighties meets the skate park, meets 3D art exhibit:
The hue itself is a startlingly rich shade of red velvet named ‘SUPREME’ and will be available in the Supreme Fall/Winter 2020 collection only on supremenewyork.com. And, as demonstrated by Mother, it’s best applied with a red or pink liner for a perfectly defined pout:
Briar is the Beauty Editor at BEAUTYcrew. Her 'down for anything' attitude has resulted in more than a handful of hair transformations, and she doesn't mind being used as a guinea pig for the industry's most unusual products and treatments. Her work has also appeared on Refinery29, Girlfriend and beautyheaven.