Plus, the reality star’s new video clip
Update: It appears that Kylie Jenner will also be launching new lippie shades called 'Coachella Colors', in gorgeous metallic finishes. Pictured below is Reign, King, Heir - we can't wait for these to be available.
In today’s instalment of Kardashian-Jenner news, Kylie Jenner has interestingly launched a video clip to promote her new lip glosses from her makeup brand, Kylie Cosmetics.
Predicted to be best-sellers, these lippies are an extension to her ever-so-popular Lip Kits - highly-pigmented lip liners and matching matte liquid glosses that prove to sell out in minutes every time there’s a fresh drop online. The last release, which happened just this week, had so many fans trying to get their Lip Kit fix, it apparently temporarily broke Google Analytics.
While this is Jenner’s first video clip, she’s no stranger to the limelight. Not only does she regularly star in Keeping Up With The Kardiashans, but she’s also appeared in a music video clip for (and with) her on-and-off-again partner, Tyga.
In true Kylie style, this video is directed by Grammy Award-winning music video director Colin Tilley, and features many more hip-hop references.
While the video is surprisingly addictive to watch, what we’re most excited about are the new lip products that look to promise lots of pigment and shine upon application. There’s no indication of when these products are set to launch, but we’ll be keeping an eye on her site for any details – stay tuned for more.
Click here to watch the video clip.
Iantha is BEAUTYcrew's Beauty Editor, and has been part of the team since the site launched in 2016. Besides pinot noir, she has a healthy obsession with fake tan smell, wispy false lashes and CND Shellac in the shade Romantique. Her words and styling can also be found in Virgin Australia Voyeur, Women's Health, and previously in SHOP Til You Drop and Cosmopolitan.