The drugstore mascara that’s enriched with a lash growth serum

Here’s what our Review Crew® had to say about this innovative lash-lengthening mascara

BEAUTYcrew Beauty Editor / February 13 2020

The product

When it comes to our lashes, a little additional length never goes astray. But what if your mascara didn’t just make your lashes *look* longer but actually helped them to grow, allowing you to achieve all of your long-lashed dreams with just a few swipes of a wand?

Well, that’s what Rimmel London’s innovative new offering, Rimmel London Lash Accelerator Extreme Black Mascara, aims to do.

Made for those of us with short, weak or fair lashes, this two-in-one mascara combines lash growth serum technology with an ultra-black lengthening mascara formula for lash length that’ll last well after you wash your makeup off.

Our panel of Review Crew® testers put this two-in-one lengthening mascara to the test.

The panel

Beauty Crew sent Rimmel London Lash Accelerator Extreme Black Mascara to a panel of women aged between 18 and 39 with short, fair or weak lashes who wanted to improve the overall length and health of their lashes.

The lowdown

The innovative two-in-one formula: Our reviewers noted that the main perk of this mascara was the innovative formula that gave them all the immediate effects of a lengthening mascara, along with the long-term benefits of a lash growth serum.

How perfect it was for everyday wear: Reviewers really liked the wearable volume they were able to achieve with the mascara and found it to be a great go-to option for everyday wear.

The smudge-proof, clump-free finish: Our members loved how the no-mess formula provided a clump-free application that didn’t smudge throughout the day.

Good to know: Some reviewers found this mascara was a great option for those looking to achieve natural-looking lashes.

 The verdict

“I found Rimmel London Lash Accelerator Extreme to be the perfect day mascara. It lengthens the lashes really well without giving it an over the top look. No smudges or clumps.”
Natasha M
REVIEWcrew® Member
“Great every day wear mascara. Makes your lashes stand out without being too over the top. Really like the brush shape and size, it made it very easy to apply. Overall, it’s a good daily mascara that won’t break the bank!”
Lisa S
REVIEWcrew® Member
“First of all, let's appreciate the neon top, it's easy to locate in [a] messy bag. The bristles are fine and makes lashes look long. Doesn't feel heavy while applying. I loved it, highly recommend.”
REVIEWcrew® Member

Like the sound of this lash growth serum and mascara? Read more Rimmel London Lash Accelerator Extreme Black Mascara reviews.

Have you tried Rimmel London Lash Accelerator Extreme Black Mascara? Share your thoughts and experiences with us in the comments below.

The products for this REVIEWcrew® trial have been provided by Rimmel London to Pacific Magazines’ BEAUTYcrew for the purpose of trial and review by REVIEWcrew® members. 

*This average star rating is based on 45 reviews and is correct as of 22/01/2020

Main image credit: Sevak Babakhani

Briar Clark got her start in the media industry in 2017, as an intern for Marie Claire and InStyle. Since then, her keen interest in fashion and beauty has landed her gigs as a Digital Content Producer and Beauty Editor with titles like Girlfriend, Refinery29, BEAUTYcrew and beautyheaven. She loves the way seemingly innocuous topics like skin care and style have the ability to put a smile on people’s faces or make them think about themselves a little differently. A big believer in self love and experimentation, Briar has made a point of becoming the Australian beauty industry’s unofficial guinea pig for unusual treatments and daring hair trends. When she’s not testing out the latest beauty launches, Briar is big on broadening her horizons, mostly in the form of food but she’s also partial to travelling to new destinations both near and far (and of course, allocating an extra bag to bring their best beauty offerings home with her).