Coloured mascara is the trend we can’t get enough of
Lashes that will have you seeing all the colours of the rainbow
By Briar Clark
BEAUTYcrew Beauty Editor / January 20 2021
If there’s one trend you need to try for yourself this year, it’s coloured mascara. The outlandish eye look, traditionally only seen on the runway and in editorial spreads, is making its way to the masses – popping up on our TikTok feeds with increasing frequency – and boy are we into it.
Let your lacquered lashes take centre stage or pair with contrasting eyeshadow for standout eyes that’ll be sure to make an impression. Either way, these coloured mascara picks are just as reliable as a traditional mascara offering but with the fun factor amped up:
FENTY BEAUTY Full Frontal Volume, Lift & Curl Mascara Mini in Ivy League
Enjoy the full frontal volume of your fave FENTY mascara in this decadent emerald green shade ‘Ivy League’. Pair with a smokey brown shadow for a low-key grungy eye in a snap.
By Terry Mascara Terrybly in Purple Success
Purple is a universally flattering colour no matter your eye colour. From baby blues to deep brown peepers, this deep indigo shade will create standout lashes that won’t look out of place at work.
Yves Saint Laurent Mascara Vinyl Couture in I’m The Fire
Gold lashes may seem somewhat OTT but that’s kind of the point. Just picture the light hitting the gold shimmer in this YSL vinyl finish offering as you bask in the glow of the sun… The ultimate summer fantasy.
Shiseido Controlled Chaos Mascara Ink in Violet Vibe
This particular hue from Shiseido hangs out in the space between blue and deep purple. It’s a real stand out on blue-eyed folks for an intergalactic take on ocean eyes.
Morphe The Big Prime Lash Primer
Technically a lash primer, this defining electric blue formula dries down to a wearable blue-black shade that’s subtle enough for everyday wear.
Briar is the Beauty Editor at BEAUTYcrew. Her 'down for anything' attitude has resulted in more than a handful of hair transformations, and she doesn't mind being used as a guinea pig for the industry's most unusual products and treatments. Her work has also appeared on Refinery29, Girlfriend and beautyheaven.