These 7 floral fragrances will make you rethink botanical notes

Effervescent efflorescence
Whenever we hear the term ‘floral fragrance’ we’re immediately transported to shopping trips with our mother, begrudgingly being dragged through dusty department stores while some poor shop assistant intermittently spritzes perfumed clouds of powdery rose-smelling bouquets directly into the faces of shoppers. A harrowing fever dream to say the least.
Lucky for us, these days are long gone, thanks to modern floral fragrances that honour the scents of their botanically inspired formulas in playful and refreshing ways.
So, take your time and smell the roses – you never know, you might just find that you enjoy floral fragrance after all.
This troupe of floral-inspired aromatics will make you rethink herbaceous scents entirely.







Need a scent with a bit more staying-power? Why not try fragrance layering? These are the best fragrance and body care duos for the job.
Main image credit: @dualipa