11 of the best new beauty launches this August 2019
![Best New Beauty Products August 2019](/media/33735/best-new-beauty-products-august-2019-l.jpg?width=620)
*Swipes credit card furiously*
It sure has been a busy time here at Beauty Crew HQ - we’ve been swatching and swiping up a frenzy to determine which products will make the cut for the best new launches of August. Without further ado… here are the best new skin care, makeup, fragrance and body care products to hit shelves this month.
![Pat McGrath Sublime Perfection Foundation](/media/33743/pat-mcgrath-sublime-perfection-foundation.jpg?width=675)
![Lancȏme Advanced Genifique](/media/33742/lancome_genifique.jpg?width=675)
![Premedy Daily Probiotic 15](/media/33744/premedy-daily-15.jpg?width=675)
![Pureology Wind Tossed Texture Finishing Spray](/media/33745/pureology-styleplusprotect_wind-tossed-texture-finishing-spray.jpg?width=675)
![Dyson Supersonic hair dryer](/media/33738/dyson-supersonic-hair-dryer.jpg?width=675)
![Jurlique Moisture Plus Rare Rose Gel Cream](/media/33740/jurlique-rare-rose-gel-cream.jpg?width=675)
![Rationale Catalyst Milk Concentrate](/media/33008/rationale-catalyst-milk-concentrate.jpg?width=675)
![SEB MAN Reworkable Liquid Gel](/media/33746/seb-man-reworkable-liquid-gel.jpg?width=675)
![Aceology Green T. Infusion Gel Mask](/media/33734/aceology-infusion-gel-mask.jpg?width=675)
![Korres Blue Sage Fir Wood EDT](/media/33741/korres-blue-sage-fir-wood.jpg?width=675)
![ghd platinum+ ink on pink styler](/media/33739/ghd-platinum-ink-on-pink-styler-l.jpg?width=675)
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Iantha is BEAUTYcrew's Beauty Editor, and has been part of the team since the site launched in 2016. Besides pinky-nude nail polish and wispy false lashes, she has a healthy obsession with face masks and skin care ingredients. Her previous work can be found in Virgin Australia Voyeur, Women's Health, and SHOP Til You Drop.