10 of the best new beauty launches this July 2018
Gotta have it all!
By Iantha Yu
Beauty Crew Beauty Editor / July 13 2018
Looking for something to spoil yourself with, or even a special someone like your sister, bestie or mama? Here are 10 must-have products that are worth trying and perfect for gifting this month.
Benefit Cosmetics Hello Happy Soft Blur Foundation
We’re yet to meet a Benefit Cosmetics product we didn’t like, and their new foundation is our latest love this month. Our editor Carli is a big fan: “I love how this foundation gives me just the right amount of coverage I need, and blurs and mattifies my skin – it’s like my skin, but better. It also builds nicely – no cakey finish or balling of the formula.”
Burberry Lip Velvet Crush in Copper Pink
Look no further than Burberry Lip Velvet Crush if you’re after a no-fuss lip product that dries like a lipstick on your smackers but can be applied on-the-go without a mirror. The sponge tip is seriously genius: not only does it soak up excess formula when you’ve gone overboard twisting the base of the product, but it also minimises any room for error when you’re putting it on because the sponge perfectly follows the curves of your lips.
BITE Beauty Amuse Bouche Lipstick in Saffron Fire
However, if you’re looking for a more traditional lipstick this month, then you can’t go past BITE Beauty Amuse Bouche Lipsticks. What makes them really special is what they’re made of: they’re formulated with natural and organic ingredients that are creamy, non-drying and don’t compromise on quality. Our top colour pick is Saffron Fire, an orange-based red tone that brings all skin tones to life.
Priori LCA fx130 Eye Serum
Powered by a LCA complex, peptides and caffeine, Priori LCA fx130 Eye Serum is ace at reviving tired-looking eyes by boosting skin volume, reducing puffiness and addressing fine lines and wrinkles. The balm-gel texture also ensures the formula sinks into skin really easily and won’t interfere with your makeup application afterwards.
Jo Malone Velvet Rose & Oud Bubble Bath
Winter is the perfect time to run a hot bath, and what better way to elevate your experience than with Jo Malone Velvet Rose & Oud Bubble Bath. Part of a limited edition collection created by Poppy Delevingne, it’s a beautifully-fragranced product that creates soft bubbles when it comes into contact with running warm water. “It’s Jo Malone London’s first ever stand-alone bubble bath [product],” says Poppy Delevingne. “I feel most proud of it, that I brought it into production. [The scent] is very similar to Red Roses, but it’s like Red Roses, grown up. I feel like it’s the product that I resonate most with.”
Generation Clay Purifying Pink Clay Mask
The most beneficial way to up your Instagram selfie game comes in the form of skin care… well, a face mask to be exact. The Generation Clay Clay Purifying Pink Clay Mask has grabbed our attention lately as it contains Australian ingredients like Kakadu plum, bentonite clay and anti-ageing centipeda cunninghamii to de-gunk, revive and calm skin, all at the same time.
James Read Coconut Water Tan Mist Body
One of the biggest problems when it comes to fake tanning is making sure your skin is well hydrated so you can prolong the life of your colour. James Read Coconut Water Tan Mist Body is made with coconut water to hydrate skin immediately, plus it’s lightweight, easily absorbed, dries quickly and is a cinch to apply, making it a top product to try this winter.
FOREO UFO mini
Take your at-home skin care routine to the next level with the FOREO UFO mini. Compact in size, the UFO fuses together LED light therapy in several colours (there’s blue to target acne, green to brighten, and red to anti-age), a cloth mask that can be attached to the device, and the use of pulsations to encourage deeper penetration of product and thermotherapy to soften skin.
Rationale Antioxidant Lipid Concentrate
The reason why you have dry skin may be a combination of two things: a deficiency in barrier lipids (which are weakened by sun exposure) and oil-soluble antioxidants. Rationale’s new Antioxidant Lipid Concentrate, which can be added to any Rationale day serum, will help solve these issues. “Dry, sensitive skin is depleted in essential barrier lipids, including ceramides, triglycerides and cholesterol,” says Richard Parker, founder of Rationale. “The Antioxidant Lipid Concentrate augments and protects these vital skin components and fortifies the skin’s own lipid production, helping to prevent transepidermal water loss. Skin immediately feels nourished, comforted and more hydrated.”
Wella System Professional Instant Energy
Post-wash care for fine hair can be tricky as creams, serums and oils often weigh locks down. The solution? A mist like Wella System Professional Instant Energy can effortlessly hydrate mid-lengths and ends as it is loaded with lipids. Plus, the product is really lightweight, so you won’t have to worry about overloading your hair with product.
Which product are you most likely to try from this list, and why? Let us know in the comments below.
Iantha is BEAUTYcrew's Beauty Editor, and has been part of the team since the site launched in 2016. Besides pinky-nude nail polish and wispy false lashes, she has a healthy obsession with face masks and skin care ingredients. Her previous work can be found in Virgin Australia Voyeur, Women's Health, and SHOP Til You Drop.