Yes, you read that right!
Just when we thought we’d seen all the weird and wonderful beauty launches 2016 had to offer (think Will Ferrell’s Super Mega Sexy Hot Tan, KFC chicken flavoured nail polish and KFC poultry scented sunscreen), Cheetos have announced the creation of an incredible (ok, more like ridiculous) holiday beauty, clothing and accessory collection.
Over the weekend the brand launched the Cheetos Store, a go-to destination for picking up an assortment of cheesy goods, including a fetching pair of bathing briefs, a sleeping bag in the shape of a giant bag of Cheetos, orange toilet paper and Cheeteau Perfume, a fragrance the website claims has been “crafted from hand-extracted cheese oils.” A notable mention must also go to brand’s first makeup release, the Colour De Cheetos Bronzer, guaranteed to “give you a vibrant Cheetos glow.” We wish we were kidding.
Believe it or not but the collection is selling like hot cakes, so if you want to get your hands on the collection for yourself or are looking to give a memorable present to a loved one this Christmas, you better get in quick.
While it may seem Cheetos has only just entered the beauty world with this holiday collection, this vlogger has been using the cheesy snack to curl her hair for months!
Image credit: Cheetos
Kate started working for BEAUTYcrew in early 2016, first as a contributor, and was then named Beauty Writer in 2017. She loves picking the brains of the industry's top experts to get to the bottom of beauty's toughest questions. Bronze eyeshadow palettes are her weakness and she's forever on the hunt for the perfect nude nail polish to suit her fair skin. Her words can also be found in Men's Health magazine, and she now works in PR.