We’ve all been there. Whether you’re caught off guard by a photo you’ve been tagged in on Facebook, or you catch a glimpse of yourself in a shop window, it’s amazing how one day your skin looks taut, glowing and a spattering of smile lines, and then, suddenly, you’re ready, credit card in hand, to hit up the cosmetics counter for a time-fighting cure.
You don’t need a drastic solution; just a bit of strategic pampering morning and night to get it glowing and smooth again.
You have: Fine lines and wrinkles
You want: To keep your smile lines but soften deep folds.
You need: A serious plumping solution to address the damage caused by daily environmental assaults and unavoidable facial expressions – your eyes, forehead and mouth are the most dynamic areas and that’s where you’ll see the most and deepest lines. Help to rebuild the skin from within with products that contain collagen-boosting ingredients. L’Oréal Paris Revitalift Laser X3 Serum and Moisturiser contain concentrated pro-xylane to gradually repair lines, fragmented hyaluronic acid to instantly plump and ceramides to restore the skin’s barrier and trap all that moisture in. Use the duo morning and night for a smoother, softer complexion.
You have: Lost your youthful firmness
You want: To restore volume and smooth lines.
You need: A serious moisture boost. Did you know that dehydration alone can exaggerate wrinkles? So just the simple act of applying a cream can do wonders to restore a youthful appearance. But as we age, the skin loses its ability to retain moisture as key elements, such as naturally-occurring hyaluronic acid decline. Give your skin a super soak and restore what nature has lost by using products, such as L’Oréal Paris Revitalift Filler [HA] Serum and Moisturiser, which contain fragmented hyaluronic acid - an incredible ingredient that has the capability of holding up to 1000 times its own weight in water. If that’s not enough, the range also contains a dose of firming fibroxyl plant extract for good measure, too.
You have: A fragile, dehydrated complexion
You want: Serious nourishment to repair mature skin.
You need: A multi-tasking solution that addresses not just moisture levels but other changes that occur during and post menopause, such as sagging, age spots and change in the quality of your skin – you may have noticed that it’s become more fragile and thinner. L’Oréal Paris Age Perfect Serum and Moisturiser SPF15 is a deeply hydrating and nourishing range that has been developed for women 50+ to address these concerns: soya bean helps the skin rebuild and improve elasticity, while past and future sun damage is taken care of thanks to beta hydroxyl acid complex to fade spots and SPF15 to shield against the day ahead.
Alex is BEAUTYcrew’s Digital Content Director and has been since the site launched in 2016. She’s constantly on the search for the perfect shade of nude nail polish and lipstick for fair skin and battles with keeping her fragrances on rotation to under a dozen. You can find her words right here on BEAUTYcrew, and in previous issues of marie claire.