How to slay the E-Girl hair trend

The streaky style making waves on social media right now

Woman's Day Lifestyle Editor, Woman's Day / August 11 2021

Dainty streaks

If you only want to dip your toe the E-girl trend, try these slimmer streaks. It only requires colouring small front sections of your hair so it won’t be as ‘jarring’ as some of the other styles.

“You can go subtle by creating a golden halo to shape your face,” says Renya Xydis founder of Valonz and Salon X By Renya Xydis. “I think this look has evolved from the ombre hair trend. This 'halo' look gives it more texture and contrast.”

PSA: Just make sure, like with the other streaks, you visit a professional to avoid causing serious damage to your hair.


Chunky highlights

Happy to go a bit more bold? Move into chunky territory by colouring or bleaching an even bigger front section. Just be aware that any highlighting will require maintenance.

“Any lightening service needs to be maintained with the right products to ensure tip-top condition,” says Michelle Surace, Senior Technical Advisor at Keune ANZ. “Products with a balance of protein and moisture for strength, soft touch and shine work a dream.”

She suggests Keune’s Care Vital Nutrition Mask and Vital Nutrition Porosity Filler (a leave in treatment that keeps the ends of your hair strong and hydrated). Use 2-3 times a week for between three to 20 minutes depending on your hair’s needs.


Coloured curtain streaks

If you're no stranger to fashion-coloured hair, this one will be right up your alley.

Whether it’s hot pink, cobalt blue or neon green, coloured curtain streaks take centre stage framing the face, and then blend into your usual hair colour towards the back.

But how does one choose a colour when the options seem endless?

“Chatting to your hairstylist will help you to consider which colour would best suit your skin tone,” Renya explains. “While the thick front streaks provide a great contrast when your hair is styled down, they can also be pulled back for a more subtle look when you want.”


Vibrant contrast

If you're happy to transform your entire head of hair or already have a bleached base to work with, this neon combo is a show-stopper.

Any colour pairing from opposite ends of the spectrum should work, as long as they're bright.

“Make sure that you are using a colour protectant shampoo and conditioner to keep the gloss and vibrancy of the colour,” says Renya.


Subtle slices

The E-Girl trend doesn't have to be bold or bright though, and Rosie Huntington-Whiteley's subtle slices from a recent Marks and Spencer campaign prove it. Often referred to as 'the money piece', it's a budget-friendly and subtle way to mix up your colour game without going too wild.

Just ask your colourist for single soft, chunky highlights on each side. It'll brighten up your skin, make the darker colour pop, and grow out with minimal upkeep; ideal.


After more #hairinspo? Check out the biggest celeb hair transformations from this year so far. 

Gabriella is the Lifestyle Editor at Woman's Day magazine. When she's not scrolling through countless beauty websites, lusting over the latest releases and adding far too much to her cart, you'll find her binge watching makeup tutorials on YouTube.