‘Ariel red’ is the urban mermaid hair trend you’re going to want to try ASAP

Need something a little more natural to get away with a strict office dress code? This hue leans copper for that hard-to-detect natural look that’ll have HR doing double takes.

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Amp up the volume of your curls with a stunning shade of fire engine red. Just be prepared to stop people in their tracks when the light hits your crimson curls.

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Make the most of a dye job gone wrong by taking cue from singer Shakira who tried to dye her hair pink only to have it go a little darker than intended. The happy mistake just happened to eventuate in a stunning shade of magenta.

Image credit: @shakira

Got some stunning blue peepers like Aussie model Abbey Lee? Red’s your best friend and will only amp up your icy blue ocean eyes.

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The key to dark brunette to red headed transitions? Luminescent shades that look like they’re lit from within regardless of your lighting situation.

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Get streaky with it: Have your colourist apply red highlights through ends and around the face to amp up red-leaning brunette shades.

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It may be 2021 but balayage is not going anywhere, that’s for sure. Mix things up and ditch blonde ends for an unexpected ruby red shade.

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We’re loving these muted pastel tones! Looking like an urban mermaid fever dream if we do say so ourselves.

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Settling between a rosey red and a peachy hue, this muted colour is a modern take on strawberry blonde and we’re loving it.

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She may have only been a redhead momentarily but this stunning garnet shade is *made* for model Bella Hadid.

Image credit: @bellahadid

Not sure if you want to commit to red hair? Why not try a colour rinse instead. Concentrate colour through ends and let the hue fade into the natural shade of your roots.

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She may be small but Penelope Disick is making mighty moves at the tender age of nine. The reality star just dyed her locks for the first time and she selected a particularly impressive shade of scarlet (very on trend P, we see you). Penelope modelled the transformation for the world to see on her mum’s Instagram and it is very evident that P is feeling her oats in her new look – as she should TBH – make them eat it P.

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Florence Pugh may have made waves when she chopped her brown locks off to rock a bixie hair cut earlier this month, but the actress just took things a step further by dousing her strands in fire engine red hair dye. We’re waiting on bated breath to find out if this new look is connected to an upcoming role (the next Black Widow movie perhaps?), but until we get clarification on the ‘why’, we’re more than happy to just stare at the 25-year-old and her fresh dye job. 

Image credit: @florencepugh

It seems Euphoria star Barbie Ferreira is celebrating the wrap of the show's second season with a fresh hair hue: vibrant garnet. The star shared a snap of her chic new shade via Instagram Stories, and while we were obviously downright obsessed with her OG jet black colour, this may be our fave look on her yet.

Image credit: @barbieferreira