Sephora's Afterpay Day sales have arrived and here are the best deals

'Add-to-cart' has never looked so good

Content Producer / March 16 2023

If you've been compiling a list of things to buy when you actually have more than $50 in your bank account (just us?), Afterpay Day may be the perfect time to swoop in and score a bargain while you can.

Known as one of the biggest events when it comes to online shopping, Afterpay Day is getting bigger and better each year - it doesn't skimp on the deals either. In fact, it's been known to knock up to 70 per cent off some major beauty players in the past.

With an array of amazing brands that we struggle to stay away from on a regular day... Sephora is a fantastic place to give your credit card a bit of a (light) workout on Afterpay Day.

So, if you appreciate a beauty bargain as much as we do, you won't want to miss out on these deals.

What is Afterpay Day?

Afterpay Day usually takes place around twice a year and is one of the biggest days of sales for online shopping in Australia. The current Afterpay Day is the first one of the year, with the last one happening back in August 2022.

The event is organised by Afterpay, which we all know is an online service allowing you to pay for your purchases in four instalments. Many stores (including Sephora) use Afterpay to help customers buy what they want without the financial stress of a massive purchase.

When is Afterpay Day 2023?

Afterpay Day typically begins on March 16th and finishes on March 19th, however many retailers tend to start early or finish late. Either way, there's plenty of time to get your hands on some serious discounts from your favourite beauty brands.

How does Afterpay Day work?

While Afterpay Day is of course affiliated with Afterpay, that doesn't mean you need to use it to score an absolute steal. But it's not a bad idea if you want to split your payments over a period of time. 

The best Afterpay Day sale picks at Sephora

Sephora is currently offering 20 per cent off its products, with a minimum spend of $100.

All you have to do is sign into your free Beauty Pass account, and use the code AFTERPAY at checkout.

While this excludes Dyson, ghd, markdown products, gift cards and services, Sephora has so many great brands offering the best bargains.

These are just a few of our favourites:

#1 / Biossance Squalane + Vitamin C Rose Oil (was $129, now $103.20 at Sephora)

This luxurious facial oil contains Damascus rose oil, vitamin C and Chios crystal oil, which is known to boost radiance and firm the look of the skin. Make it the final step in your skin care routine to lock in moisture and deliver a glowing goddess-like complexion.

Biossance Squalane + Vitamin C Rose Oil

#2 / Olaplex No. 4C Bond Maintenance™ Clarifying Shampoo (was $54, now $43.20 at Sephora)

Deep cleanse to reveal your healthiest hair and clear the way for your other products to do their best work. This broad-spectrum clarifying system removes damaging product build-up, oil, hard water minerals, chlorine and even heavy metals and pollution.

Olaplex No. 4C Bond Maintenance™ Clarifying Shampoo

#3 / Laneige Water Bank Blue Hyaluronic Serum (was $63, now $50.40 at Sephora)

This serum may be lightweight, but it's mighty powerful. It is infused with blue hyaluronic acid to visibly firm, improve elasticity, deeply hydrate and nourish dehydrated skin.

Laneige Water Bank Blue Hyaluronic Serum

#4 / Pat McGrath Labs Mothership IX Huetopian Dream Artistry Eyeshadow Palette (was $206, now $164.80 at Sephora)

Journey to a futuristic paradise with ten cosmic-couture colours, ranging from superlunar nudes, roses and coral to hologlamorous golds and bronzes, with hallucinogenic hints of chartreuse and blue-lilac.

Pat McGrath Labs Mothership IX Huetopian Dream Artistry Eyeshadow Palette

#5 / Marc Jacobs Daisy Eau De Toilette (was $150, now $120 at Sephora)

An oldie but an absolute classic, this EDP transports you to a place that's optimistic, beautiful and pure. The top of the fragrance is infused with succulent wild berries and soft white violets. At the heart, velvety jasmine warms to a dreamy drydown of sensual sandalwood, for a romantic, lingering finish.

Marc Jacobs Daisy Eau De Toilette

What other discounts can I get?

Main image credit: Getty

Looking for more Afterpay Day deals? Check out our general list of beauty steals here.

Tiarne is BEAUTYcrew's Content Producer. Between crafting narratives about all things beauty, you might catch her indulging in an endless stream of TikTok videos and obsessing over her dog. Her words have also appeared across other mastheads such as Better Homes & Gardens, New Idea, Now To Love, Bounty Parents and more.