The top beauty trends and products of 2022

According to TikTok

BEAUTYcrew Beauty Editor / December 21 2022

The year of 2022 is coming to a close, and boy has it been a big one when it comes to beauty.

From cult-favourite beauty products and viral beauty trends, TikTok has kept its finger on the pulse of culturally relevant beauty content like no other.

It’s given us recommendations for Dyson Airwrap dupes, Charlotte Tilbury Hollywood Flawless Filter dupes, Dior Addict Lip Glow Oil dupes, Clinique Almost Lipstick Black Honey dupes, and Maison Francis Kurkdijan Baccarat Rouge 540 dupes — phew.

We’ve also received insights on how to properly use a gua sha, seen people literally pull pus from their face with pimple patches, and finessed a few claw clip hairstyles while we were at it. 

It’s time to take a walk down memory lane — these are the top beauty trends and products of 2022, according to TikTok…

1/ Dyson Airwrap

Try: Dyson Airwrap Complete Multi-Styler in ‘Fuchsia/Nickel’ ($899 at MYER)

Dyson Airwrap Complete Multi-Styler in ‘Fuchsia/Nickel’

2/ Claw clips

Try: Piper Check Claw Clip 2 Pack (was $24.95 now $14.97 at MYER)

Piper Check Claw Clip 2 Pack Once you get it, it’s hard to go back! #clawclip #hairtok #hairstyle ♬ original sound - stargirl

3/ Gua sha

Try: SALT BY HENDRIX Jade Gua Sha ($29.95 at Adore Beauty)


@natseleen_ The best thing! I’ll forever do this till im old 👵🏽 #guasha #guashatutorial ♬ sonido original - Celizasanyu

4/ Pimple patch

Try: COSRX Acne Pimple Master Patch ($7.90 at Adore Beauty)

COSRX Acne Pimple Master Patch

5/ Dior lip oil

Try: Dior Lip Glow Oil ($60 at David Jones)

Dior Lip Glow Oil

6/ Baccarat Rouge 540

Try: Maison Francis Kurkdjian Baccarat Rouge 540 ($356 at MECCA)

Maison Francis Kurkdjian Baccarat Rouge 540

@glowwithava Replying to @user2707822933198 she wont use it unless i spray it on her 🤭🥹 #baccaratrouge540 #momanddaughter #perfumetok #baccaratrouge ♬ original sound - AVA

7/ L'orèal infallible foundation

Try: L’OREAL PARIS Infallible 32hr Longwear Lightweight Freshwear Liquid Foundation with Vitamin C and SPF ($36.99 at The Iconic)

L’OREAL PARIS Infallible 32hr Longwear Lightweight Freshwear Liquid Foundation with Vitamin C and SPF

8/ Too Faced Lip Injection

Try: Too Faced Lip Injection ($39 at MECCA)

Too Faced Lip Injection

9/ Charlotte Tilbury Hollywood Flawless Filter

Try: Charlotte Tilbury Hollywood Flawless Filter ($65 at Charlotte Tilbury)

Charlotte Tilbury Hollywood Flawless Filter

10/ Clinique Almost Lipstick in Black Honey

Try: Clinique Almost Lipstick in ‘Black Honey’ ($41 at Adore Beauty)

Clinique Almost Lipstick in ‘Black Honey’

@tashimrod Excited to finally try the #BlackHoney (Almost) Lipstick from #Clinique. Follow @clinique for more Black Honey content! #CliniqueBlackHoney #Cliniqueparner ♬ Chill Vibes - Tollan Kim

11/ Laneige Lip Mask

Try: LANEIGE Lip Sleeping Mask ($31 at Sephora)

LANEIGE Lip Sleeping Mask

We know what went viral in 2022 but what about the year ahead? These are 9 nail trends set to sweep salons in 2023.

Main image credit: @cliniqueanz

Briar Clark got her start in the media industry in 2017, as an intern for Marie Claire and InStyle. Since then, her keen interest in fashion and beauty has landed her gigs as a Digital Content Producer and Beauty Editor with titles like Girlfriend, Refinery29, BEAUTYcrew and beautyheaven. She loves the way seemingly innocuous topics like skin care and style have the ability to put a smile on people’s faces or make them think about themselves a little differently. A big believer in self love and experimentation, Briar has made a point of becoming the Australian beauty industry’s unofficial guinea pig for unusual treatments and daring hair trends. When she’s not testing out the latest beauty launches, Briar is big on broadening her horizons, mostly in the form of food but she’s also partial to travelling to new destinations both near and far (and of course, allocating an extra bag to bring their best beauty offerings home with her).