Popular beauty brands you didn’t know were owned by the same company

Elle Fanning

Turns out some cult favourites all fall under one roof

Beauty Crew Beauty Writer / March 01 2018

You may have heard of brands such as L'Oréal Paris, Garnier, YSL, Giorgio Armani and Urban Decay, but did you know that all these guys are actually cousins?

While we spend so much time carefully handpicking products from different brands to find the perfect line-up, it may come as a surprise to learn that L’Oréal is actually the mother of a whole heap of of insanely popular brands. Yup.

In Australia alone the megabrand now has over 28 cosmetic, hair and skin care brands. *Insert applause*.

Prepare to be pleasantly surprised - here are some of the most popular beauty brands you probably didn’t know were owned by the international company: 

L'Oréal Professionnel
Shu Uemura Art Of Hair
L'Oréal Paris
Maybelline New York
NYX Professional Makeup
Giorgio Armani 
YSL Beauty
IT Cosmetics
shu uemura
Viktor & Rolf
Ralph Lauren
Maison Margiela 
La Roche-Posay
Urban Decay
Guy Laroche
Paloma Picasso

Want to get the lowdown on how some of your favourite products were created? Check out these amazing stories behind some of the world’s most iconic beauty brands.

What’s your favourite L’Oréal brand? Let us know in the comments section below.

Erin Docherty is a Beauty Writer for BEAUTYcrew, Beauty Editor for Women's Health magazine and a Grooming Writer for Men's Health magazine. She has a keen interest in cosmeceutical skin care and is currently working on minimising her 9-step skin care routine – because ain’t nobody got time for that. When she’s not writing about the latest beauty news, or applying copious amounts of serum, you can find her spending all her money in Sephora.