Revlon PhotoReady Instant Plump Serum Gloss Reviews

The product

You know that tingling feeling you get when applying a plumping gloss? Sometimes it's a little bit fun, sometimes it's all too much. But what it usually isn't is cooling. That was, of course, until Revlon entered the plumping, pout-perfecting game with their PhotoReady Instant Plump Serum Gloss.

The innovative gloss has been formulated with RealRush Heat and Ice Complex to give your pout a gentle tingling plumping feeling, without going overboard.

Where most plumping glosses tend to lose us is in their hydrating benefits. Sure, they might make your lips juicy and glossy but they're not really imparting much actual hydration. This formula however, comes packed with silky, smoothing hyaluronic acid, designed to deliver on long-lasting hydration the more you wear it.

And best of all? There are eight shades available, so you can have one seriously wearable, not sticky gloss in every bag you own, thank us later. Here's what our members had to say about the plumping results.

The panel

BEAUTYcrew sent the Revlon PhotoReady Instant Plump Serum Gloss to a panel of women aged 25-44 looking to plump up their pout.

The lowdown

The lightweight smoothing feel: Enriched with hyaluronic acid, this serum-like gloss has the smooth, lightweight and non-sticky feel we all crave. Our REVIEWcrew members loved that it kept their lips feeling hydrated as well as looking flawless.

The plumping effect: If you're looking for a plumping gloss that's not going to make your lips feel on fire (because let's be real, we've all been there before), then this innovative gloss is the one for you. Our REVIEWcrew member dished that the menthol-y RealRush Heat and Ice Complex plumped their pout in a way they'd never felt before, with reviewers stating that it both cooled and heated simultaneously, with the combo ultimately resulting in a more pleasant plumping feeling.

The perfect everyday formula: Few glosses are practical enough for daily use, but this one has immediately earned 'everyday essential' status with our reviewers. With a non-sticky feeling, a stunning colour range and its hydrating benefits, you can best believe that a tube of this gloss is proudly floating around the bottom of many a handbag right now.

The verdict

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Available at:

$29 from Priceline

$29 from Chemist Warehouse

This gloss has changed the makeup game for me! I always steered away from plumping glosses because I dislike the burning, but this combines warmth with an icy effect that is very interesting and works super well! My lips looked smooth, plump and hydrated. I really like the applicator, it distributes just the right amount of product, and the formula is very smooth and pigmented. It's become a daily staple for me. I'm looking forward to trying out more shades in this line, because I use it daily. Highly recommend!

Nyssa S

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REVIEWCREW® MEMBER

Honestly, I'm absolutely loving this product. The colour is just amazing! Even the feeling from the lip plumper itself is different from the ones I've used before. It's a nice, subtle tingle that really plumps up my lips just the right amount, and it works quite quickly too. I found that the texture was quite smooth and surprisingly not too sticky, which was a nice contrast to a lot of the lip glosses I'm used to using. The packaging is quite pretty and also quite simple, which I really appreciate.

Crystal S

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REVIEWCREW® MEMBER

I recently tried the PhotoReady Instant Plump Serum Gloss from Revlon in a soft pink shade, and it has quickly become one of my go-to lip products for everyday wear. From the first application, what stood out most was how effortlessly it glided onto my lips. The formula is smooth without feeling overly thick or sticky, which is often a concern with lip glosses. Instead, it delivers a comfortable, lightweight feel that makes it easy to wear for extended periods. I would def repurchase.

Jess S

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REVIEWCREW® MEMBER

Want to hear more about the plumping, serum-like gloss? Check out the Revlon PhotoReady Instant Plump Serum Gloss Reviews here…

The products for this Review Crew® trial have been provided by Revlon to Are Media and BEAUTYcrew for the purpose of trial and review by Review Crew® members.

*This combined average star rating for Revlon PhotoReady Instant Plump Serum Gloss is based on a combined total of 95 reviews submitted and is correct as of 17/4/2026.