Ultra fine, ultra-black and lasts all day: the drugstore liquid liner that delivers

Here’s what our Review Crew® had to say about this impressive budget buy

BEAUTYcrew Content Producer / February 17 2020

The product

Liquid liner is a staple in any makeup kit but finding one that ticks all the boxes can be hard.

With an ultra-black finish, fine-tipped applicator and long-lasting formula, Rimmel London Wonder’Ink Extreme Wear Waterproof Eyeliner is the latest drugstore offering that is set to become the hero in your makeup collection.

Our panel of Review Crew® testers put this liquid liner to the test.

The panel

Beauty Crew sent Rimmel London Wonder’Ink Extreme Wear Waterproof Eyeliner to a panel of women aged between 18 and 39 who wanted a high-pigment liquid eyeliner that would last all day long.

The lowdown

Here’s what the Review Crew® loved about Rimmel London Wonder’Ink Extreme Wear Waterproof Eyeliner.

The ultra-black finish: Reviewers loved the true-black finish because it achieved a standout feline flick, every time. 

The fine-tipped applicator: Our members were fans of the precision fine-tip applicator because it was able to create a super-fine liner look. They also found that the eyeliner was buildable, which allowed them to draw on a thicker line, too.

The smudge-proof formula: Review Crew® members were very impressed with the long-lasting formula that held up all day without smudging and never left them with dreaded panda eyes.

The verdict

“I really like this eyeliner, it is super black, and the brush is nice and thin so it’s very easy to get a very thin line, but I’ve also been able to build it up for a more dramatic look. It doesn’t flake or fade and stays put for the 12 hours.”
Brigit Z
REVIEWcrew® Member
“Usually with drugstore eyeliners they are not that pigmented, however, this eyeliner is! It dries down to a matte finish and is super easy to use. It did not smudge the whole day despite the heat. I would recommend this to anyone who wants a pigmented, dark black eyeliner that won’t budge all day.”
Neha B
REVIEWcrew® Member
“I really enjoyed using this product, the eyeliner was soft to use, quick to dry and created a very clear and lean line. I have to admit, I don’t often wear a cat eye look (I much prefer a pencil smudge), but this product has converted me. The eyeliner holds all day and doesn't bleed at all!”
Katie V
REVIEWcrew® Member

Like the sound of this blacker-than-black liner? Read more Rimmel London Wonder’Ink Extreme Wear Waterproof Eyeliner reviews.

The products for this Review Crew® trial have been provided by Rimmel London to Pacific Magazines’ BEAUTYcrew for the purpose of trial and review by Review Crew® members.

*This average star rating is based on 43 reviews and is correct as of 17/02/2020

Main image credit: Sevak Babakhani

Briar is a Content Producer at BEAUTYcrew. Her 'down for anything' attitude has resulted in more than a handful of hair transformations, and she doesn't mind being used as a guinea pig for the industry's most unusual products and treatments. Her work has also appeared on Girlfriend and beautyheaven.