This hair trend is set to be the next big thing

straight hair trend

Bye bye, beachy waves

marie claire Contributor / May 25 2017

After years of bombshell blow-outs and tousled waves, it’s time to bid adieu to the salt spray and volume mousse – and say hello to hairspray.

2017 is heralding a return to sharp hairstyles that are more polished than piece-y, characterised by sleek, straight parts and glossy locks.

Precise ponytails, parts, braids, buns and bobs were seen in every city in the S/S ’17 shows, spotlighting healthy strands and ends. This requires rigorous maintenance: “You’ll need to have your ends cut every six weeks, and invest in a shampoo and conditioner that has a little silicone for extra smoothness,” says stylist and RAW Salon founder Anthony Nader.

Christian Dior S/S '17

Alberta Ferretti S/S '17

Bottega Veneta S/S '17

For sleekness that lasts, it’s all about the blow-dry. “Apply a straightening lotion, use the nozzle attachment, and choose a large, flat paddle brush with cushioned boar bristles,” explains Nader. Finish with a blast of cool air, gliding the dryer down the hair shaft.

“If your ends are looking frail and you don’t have time for a haircut, go over them with a blow-dryer and a narrow, bristle-heavy round brush – this will temporarily ‘bandaid’ the ends,” explains Nader.

Those with fine hair who want a razor-sharp bob should keep the length at the jawline or higher; those with thicker strands should avoid altogether, otherwise you run the risk of the dreaded pyramid effect.

Where a middle part is romantic, a dramatic side part has “a sexier vibe – one eye peeking through a mass of hair always looks seductive”, explains Nader. Deep parts give a fuller shape around the face that works a treat on fine hair, while those with thicker strands can pull off the more textured styles.

Top tip: A deep part exposes one side of the face, making it especially flattering on those with oval or circular face shapes.

“For added impact, keep the side with the least amount of hair tucked back super-tight,” suggests Nader. Use a bobby pin, hair slide or ample amounts of strong-hold hairspray.

The products Nader recommends include: ghd Style Straight & Tame Cream, John Frieda Frizz Ease Forever Smooth Anti-Frizz Primer and TRESemmé Salon Finish Extra Hold Hairspray.

ghd Style Straight & Tame Cream

John Frieda Frizz Ease Forever Smooth Anti-Frizz Primer

TRESemmé Salon Finish Extra Hold Hairspray

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Image credit: Getty

A beauty editor and vitamin C fanatic who has worked across a range of print and digital publications, including Stellar, marie claire, Gritty Pretty and Badlands Journal.