The Ordinary is extending their foundation ranges to include 15 new shades

The budget-friendly brand just got a little more enticing

BEAUTYcrew Beauty Editor / March 04 2022

The Ordinary is one of those miracle brands that has made beauty in all its forms accessible to everyone.  

From recently launched The Ordinary haircare, to the brand’s extensive range of straightforward skin care and affordable makeup, they’ve managed to revolutionise the way we think about beauty. 

And now they’re upping the ante when it comes to convenience by extending their uber cheap foundation ranges. 

As of right now, The Ordinary is providing customers with an additional 15 shades of both The Ordinary Serum Foundation ($12.70 at The Ordinary) and The Ordinary Coverage Foundation ($13.10 at The Ordinary). 

All shades in the now extended foundation ranges also correlate to match seamlessly with the 36 shades of The Ordinary Concealer ($11.40 at The Ordinary).

The Ordinary Serum Foundation

The Ordinary Coverage Foundation

The Ordinary Concealer

Yep, that means you can browse a whopping 36 foundation shades for your perfect match. Who doesn’t love options?

Image supplied by The Ordinary

Image supplied by The Ordinary

The Ordinary isn’t the only makeup brand taking the initiative to be more inclusive with their shade ranges. Maybelline is launching a massive foundation shade range extension with the help of Aussie creatives.

Main image credit: supplied by The Ordinary

Briar Clark got her start in the media industry in 2017, as an intern for Marie Claire and InStyle. Since then, her keen interest in fashion and beauty has landed her gigs as a Digital Content Producer and Beauty Editor with titles like Girlfriend, Refinery29, BEAUTYcrew and beautyheaven. She loves the way seemingly innocuous topics like skin care and style have the ability to put a smile on people’s faces or make them think about themselves a little differently. A big believer in self love and experimentation, Briar has made a point of becoming the Australian beauty industry’s unofficial guinea pig for unusual treatments and daring hair trends. When she’s not testing out the latest beauty launches, Briar is big on broadening her horizons, mostly in the form of food but she’s also partial to travelling to new destinations both near and far (and of course, allocating an extra bag to bring their best beauty offerings home with her).