The 16 best hydrating serums for moisturised, plump and glowy skin

“Moisture is the essence of wetness, and wetness is the essence of beauty”

BEAUTYcrew Content Producer / April 26 2022

We’re after all the help we can get when it comes to hydration. But is TikTok’s ‘wet skin care’ hack really the secret to glowing skin?

Main image credit: @lanacondor

Briar is a Content Producer at BEAUTYcrew. Her 'down for anything' attitude has resulted in more than a handful of hair transformations, and she doesn't mind being used as a guinea pig for the industry's most unusual products and treatments. Her work has also appeared on Girlfriend and Beauty Heaven.