We have a feeling you’ll be seeing much more of her
L’Oréal Paris has been on a roll of late, adding a handful of fresh new names to its list of celebrity spokespeople, including Victoria’s Secret model Maria Borges and actress Elle Fanning. But it seems the brand isn't done creating a beauty dream team just yet, with the announcement that former girl-group Fifth Harmony member turned solo artist, Camila Cabello is their latest “Lorealista” and global spokesperson.
L’Oréal shared this image on its Instagram with the caption: “So proud to the introduce the latest member of our #lorealista family @camila_cabello, because you are totally worth it #camilacabello #lorealparis @cibellelevi
“I was thrilled when L’Oréal asked me to become a spokesperson! A big part of what I try to do is encourage confidence and self-love to my female fans, and I know that’s L’Oréal Paris’ mission too,” the singer said of her new role. “As one of the youngest spokespeople and youngest singers I would like to bring a sense of community with my own generation. While I can’t speak for my entire generation, I feel like I have a good perspective on what we value.”
Camila joins fellow singers, Cheryl (née Cheryl Cole) and Jennifer Lopez, and A-list actresses and models Blake Lively, Eva Longoria, Helen Mirren, Naomi Watts and Karlie Kloss on the L’Oréal Paris beauty ambassador team.
We can’t wait to see what upcoming campaigns Camila will feature in. In the meantime, check out the beauty brand Olivia Wilde has signed with (and the interesting title that she’s been given).
What kind of campaign do you think Camila Cabello will most likely feature in? Let us know in the comments below.
Image credit: Getty; @lorealmakeup
From Kylie Jenner's latest lip kit launch to cutting edge skincare technology, Jordyn has covered all things beauty for titles including BEAUTYcrew, marie claire and beautyheaven. Her words also appear in Harper's Bazaar and Collective Hub.