Hailey Bieber’s stunning bob has officially taken over the beauty world as the #1 celeb-approved chop to try in 2023. But though the chic cut is well-deserving of said worship, we think there’s another aspect of her look that deserves the same hype: her colour.
Not only was Bieber basically the driving force behind Hollywood’s current anti-blonde phase (in case you haven't noticed, every signature ‘blonde’ celeb has quietly adapted hazelnut hair), but she’s genuinely mastered the art of great, glossy light brunette.
Now, we know Bieber’s natural hair colour is somewhere in this neighbourhood (hence the return to something more 'her'). However, there’s a specific radiance-enhancing recipe behind her rich, luminous look, and blessedly her colourist Matt Rez just revealed it…
How to get Hailey Bieber’s hair colour in-salon
After taking Bieber a few shades richer for the U.S.’s colder months, Rez kindly took to Instagram (via a stunning snap of Bieber’s latest look) to break down the blend. “I used = parts of #redkenshadeseqbonderinside 07NCH + 08GG + 09GB to get the richer colour,” he shared. And sure, that may not mean much at all to you, but your hairdresser will definitely speak the language.
For the record, the shade codes respectively refer to Fondue (07NCH, a mid-level milk chocolate brunette), Gold Dip (08GG, a warm, glossy hazelnut), and Buttercream (a rich, buttery dark blonde). Mix those together (in equal parts) and you’ve got magic.
“Now that’s rich!,” one commenter wrote. We’d guess they were technically talking about the depth of the colour, but hey, this kind of shiny shade does make you look rich, too.
How to get Hailey Bieber’s hair colour at home
More of a DIY person? We’ve got you. There are tons of great options that you can grab at your local supermarket or chemist. They also happen to be absolute bargains – an ironic perk considering the ‘rich’ finish you’ll be walking away with.
Just think about the different shades that went into Bieber’s blend and look for a box-dye that will replicate the biggest factors. Basically, you want a colour with depth, warmth and shine that sits somewhere between dark blonde and golden brunette.
Some of the shades we think would suit? L’Oreal Paris Préférence in 7 Vienna Dark Blond ($11.99 at Chemist Warehouse), Clairol Natural Instincts in 6.5G Lightest Golden Brown ($15.99 at Chemist Warehouse), and Solfine Crema Colour in 5T Coffee ($15 at Priceline).
And here’s the great (gloss) news: every at-home hair colour generally comes with a post-dye gloss conditioner that leaves your colour looking luminous.
Looks like we're entering our outrageously shiny 'Bieber brunette' era...
Main image credit: @colorbymattrez
Want more beauty hacks from Bieber? Here’s her trusty foundation trick…
Delaney Loane is BEAUTYcrew's Beauty Editor (and resident winged liner lover). An expert in everything from sensitive skin solutions to superior lip gloss formulas, her words have also appeared across mastheads such as ELLE and marie claire.