Purple eyeshadow is having a *moment* right now

Here’s how to nail the look for yourself.

BEAUTYcrew Content Producer / November 04 2021

We’ve been caught in a purple haze of late; delighting in eyelids adorned in shades of violet, indigo and plum. 

Enjoy the sumptuous shade in a mixture of textures depending on your mood or the occasion — think grape soda glitter on the weekends and refined lilac eyeliner for demure office days.

@melissa.hernandez

@allanface

@georgieeisdell

We’ve armed you with adequate inspo of course, but admittedly with purple being a colour not worn often enough in our opinion, there’s always room to play around and create a more intuitive beat ala Euphoria.

@allanface

@patrickta

@patrickta

Here are some tools to get you on your way to achieving lavender dream realness:

ANASTASIA BEVERLY HILLS Norvina Pro Pigment Eyeshadow Palette Vol 5 ($110 at Sephora); Morphe 2 Jelly Eye Shimmer in 'Bolt' ($15 at MECCA); and Napoleon Perdis Metalslicks Liquid Eyeliner in 'Nymph Dust' ($35 at Adore Beauty).

ANASTASIA BEVERLY HILLS Norvina Pro Pigment Eyeshadow Palette Vol 5

Morphe 2 Jelly Eye Shimmer in 'Bolt'

Napoleon Perdis Metalslicks Liquid Eyeliner in 'Nymph Dust'

Want to get really wild? Try green eye makeup (AKA the trend we never thought we'd get behind).

Main image credit: @allanface

Briar is a Content Producer at BEAUTYcrew. She is a self-professed skin care obsessive, always on the hunt for the perfect mascara, and can't go past a plumping lipgloss.