The $15 product behind Khloe Kardashian’s new pink hair

*Runs out and buys it immediately*

While lilac has been touted as the trendiest hair colour for 2019 by Pinterest, in 2018 it has been all about pink hair. And Khloe Kardashian has proved the trend is still going strong. She recently showed off her freshly coloured locks on Instagram - and we have to say, it’s giving us some major summer hair inspo.

Just look at how pretty this whole situation is:

It’s *actually* so darn dreamy.

And while we could be fooled into thinking Khloe’s new look probably entailed a lengthy process and some eye-wateringly expensive hair products that we most definitely can’t afford right now (thanks, Christmas), we were delightfully surprised to find out just how easy (and cheap!) it is to copy her new look.

Celebrity hairstylist Andrew Fitzsimmons (who pretty much does all of the Kardashian/Jenner clan’s hair) let us in on all the deets, posting a snap of Khloe’s pretty new hue, revealing the exact product he used to create her look.

Fitzsimmons wrote, “So everyone has been asking me what I used to color Khloe’s hair pastel pink.. I used @LorealHair Colorista Spray in Pastel Pink IN LOVE with this color!!! #AndrewFitzsimonsHair @ash_kholm#KhloeKardashian” 

You heard the man - L’Oréal Paris Colorista Spray is the product behind this beautiful colour. It’s a temporary at-home hair colour that you spray on your hair, and then you simply rinse it out the next time you wash your hair. It’s easy to apply, quick to dry, and will give you a splash of colour no matter how light or dark your hair colour is underneath. Plus, it’ll only set you back $14.95.

Hey, if it’s good enough for a Kardashian!

BRB, we’re scooting over to Priceline for some, uh, stuff. 

Seriously considering some pastel strands? Kylie Jenner used another budget product to dye her hair pink

What do you think of Khloe Kardashian’s new pink hair? Would you try a temporary hair colour? Let us know in the comment section below.

Main image credit: @khloekardashian
Inset image credits: @andrewfitzsimmons

Erin Docherty is a Beauty Writer for BEAUTYcrew. She has a keen interest in cosmeceutical skin care and is currently working on minimising her 9-step skin care routine – because ain’t nobody got time for that. When she’s not writing about the latest beauty news, or applying copious amounts of serum, you can find her spending all her money in Sephora.