Say hello to soft, voluminous lashes minus the clump

Here’s what our Review Crew® had to say about this next-level volumising mascara
The product
Volumising mascara formulations are a tricky thing. Too heavy-handed with a dud mascara and you’re looking at some seriously chunky, clumpy lashes. The key (at least in our opinion) is a buildable formula that layers easily, so you can swipe on a few strokes before work for office-appropriate level volume and amp things up for the evening with a quick touch up before a night out with your friends.
And what do you know, Revlon So Fierce™ Big Bad Lash Mascara is just that. Say hello to full, buildable volume in a bad gal glossy shade of black that lasts up to 24 hours post-application. Boasting a creamy formula that glides on smoothly and keeps lashes soft and flexible, it means you can say goodbye to stiff, clumpy lashes that smudge or flake on you. Plus, thanks to some seriously cool lash tint tech, you can look forward to the lovely consolation of a gradual lash tint.
Here’s what our panel of Review Crew® testers had to say about this finely-tuned volumiser.
The panel
Beauty Crew sent Revlon So Fierce™ Big Bad Lash Mascara to a panel of women aged 25 to 39 who use a variety of drugstore and high-end mascaras.
The lowdown
Here’s what the Review Crew® loved about the Revlon So Fierce™ Big Bad Lash Mascara.
The non-clumping formula: We think we can all agree there’s nothing worse than a clumpy mascara and it’s something our Review Crew refuse to compromise on. That’s why so many of our reviewers were so impressed by this mascara’s clump-free finish, which made application and layering a breeze.
The naturally voluminous lash-look it delivered: Our members kept mentioning just how well this mascara seems to toe the line between mega volume and everyday wear. They loved that they were able to layer the mascara, allowing them to temper and customise their eye look for a day at the office, to evening drinks.
The affordable price point: A lot of our reviewers are dedicated high-end mascara users, but regardless of their predilection for an exxy lash offering, they couldn’t help but be impressed by this drugstore option, with one reviewer admitting she’d ditched her higher end picks completely.
The verdict

Like the sound of impactful lash length and volume? Read more Revlon So Fierce™ Big Bad Lash Mascara reviews.
The products for this Review Crew® trial have been provided by Revlon to Are Media and BEAUTYcrew for the purpose of trial and review by Review Crew® members.
*This combined average star rating for Revlon So Fierce™ Big Bad Lash Mascara is based on a combined total of 50 reviews submitted and is correct as of 09/04/2021.
Main image credit: Are Media
GET THE LOOK / what you'll need

Briar is the Beauty Editor at BEAUTYcrew. Her 'down for anything' attitude has resulted in more than a handful of hair transformations, and she doesn't mind being used as a guinea pig for the industry's most unusual products and treatments. Her work has also appeared on Refinery29, Girlfriend and beautyheaven.
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