Why is Hailey Bieber putting sea moss gel in her smoothie?

A naturopath explains

BEAUTYcrew Beauty Editor / August 05 2022

Occasionally we come across ingredients that are completely foreign to us. 

Case in point? The sea moss gel in Erewhon’s Hailey Bieber skin smoothie

But rather than trolling the Internet trying to figure out what it is (and if it will make us look more like Hailey Bieber), we’re turning to the professionals for more information on the buzz ingredient. 

GO Healthy’s Resident Naturopath, Jess Blair, graciously answered our many questions about this so-called skin benefiting substance – here’s what she had to say.

What is sea moss gel?

Sea moss is actually a relative of seaweed, says Blair, “[it comes] from red algae, formally named Chondrus crispus.” 

“Sea moss is harvested for its carrageenan,which offers the body a great list of health-boosting benefits. It’s also used as an ingredient to thicken milk products such as ice cream.”

You can currently find a slew of supplements that include the ingredient or purchase carrageenan in its raw form. 

Sea moss health benefits

According to Blair, while sea moss does have health benefits, studies into its effects are relatively new. However, “sea moss’s cousin, seaweed, has been extensively studied with confirmed health benefits,” she explains. 

“It contains iodine which plays an important role in ensuring proper thyroid function and regulating the metabolism due to its high fibre content,” she continued. “The same results are beginning to be shown in sea moss gel as well, which is very exciting.”

Sea moss gel for skin, hair & nails

Sea moss grows in the depths of the ocean, and according to Blair this affects the beneficial properties of the aquatic plant. “It’s packed full of bioactive antioxidants, antimicrobial, and anti-inflammatory compounds that we know offer incredible benefits to the skin,” she says. 

“Sea moss is a great source of zinc, potassium, phosphorus, and magnesium” too, which helps to benefit the health of skin, hair, and nails.

How to determine sea moss gel quality

When purchasing sea moss gel it’s important to remember that the ingredient is still “relatively new within the health space, and it can be hard to determine the quality of different brands and suppliers,” says Blair. 

“Sea moss gel can differ in consistency and potency,” she continued, “but a few key things to look out for when purchasing sea moss gel include a rich salty taste (it only contains ocean water salt and not table or rock salt), [that it] should only be cleaned, soaked, and blended with alkaline or fresh spring water, and is a natural gold or dark tan colour.”

“Poorer quality sea moss gels would have been bleached with chemicals rather than being dried from the natural sunlight when initially harvested,” Blair warns. “They will present a fake, artificial colour which you want to avoid.” 

If you’re unsure if you want to follow Hailey Bieber’s lead and start sipping on the stuff by the smoothie-ful, Blair suggests consulting a healthcare professional for their recommendation. 

You can’t just eat sea moss gel if you want to look like Mrs Bieber (unfortunately). This is Hailey Bieber’s skin care routine to get you one step closer to glazed donut skin.

Main image credit: @erewhonmarket

Briar Clark got her start in the media industry in 2017, as an intern for Marie Claire and InStyle. Since then, her keen interest in fashion and beauty has landed her gigs as a Digital Content Producer and Beauty Editor with titles like Girlfriend, Refinery29, BEAUTYcrew and beautyheaven. She loves the way seemingly innocuous topics like skin care and style have the ability to put a smile on people’s faces or make them think about themselves a little differently. A big believer in self love and experimentation, Briar has made a point of becoming the Australian beauty industry’s unofficial guinea pig for unusual treatments and daring hair trends. When she’s not testing out the latest beauty launches, Briar is big on broadening her horizons, mostly in the form of food but she’s also partial to travelling to new destinations both near and far (and of course, allocating an extra bag to bring their best beauty offerings home with her).

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