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The best 7 fragrances for a strawberry girl summer

Ultimate it-girl scents

By Georgia Nelson

BEAUTYcrew Beauty & Social Editor / October 23 2023

There’s nothing TikTok loves more than a food-centric beauty trend. What started with the glazed donut aesthetic has since transformed into latte makeup, tomato girl makeup, chocolate glaze hair and cherry mocha nails. And this summer is set to be the era of the strawberry girl.

So it’s time to break out your favourite blush sticks and freckle pens to channel Hailey Bieber’s latest aesthetic. And there’s no harm in adding a strawberry perfume or two to your collection – you know, to embrace the full strawberry girl experience.

Whilst strawberry-forward fragrances have long been a staple on the shelves of sweet scent lovers, strawberry doesn’t have to be sickly sweet. In fact, there are a plethora of strawberry perfumes that lean more towards fresh and green. And we’ve rounded up the best on the market for gourmands and soft girls alike.

MALIN+GOETZ Strawberry EDP

Strawberry, but not as you know it. This fragrance swaps candy-like strawberries for a fresh, green take on the fruit, with a subtle hint of sweetness that makes it perfect for layering. Sparkling bergamot, mara strawberry and woodland greens collide to create a bright, crisp fragrance that will become a mainstay in your summer scent rotation.

$148 at Selfridges

BDK Bouquet De Hongrie EDP

Forget the sweet strawberry spitzes you grew up on (ahem, VS Bombshell). This floral-forward scent is the it-girl staple you need this summer. Earthy notes of amber, cedar and musk wrap around the top notes of crisp pear and strawberry blend. Turkish rose adds a soft powdery heart to the fragrance without turning it into your grandma’s perfume.

$329 at Adore Beauty

Guerlain Insolence Eau de Parfum

If you’re looking for a strawberry perfume that embodies the warmth and vibrance of spring and summer days, this is it. Notes of violet accord and bright iris mingle with bright orange blossom and strawberry for an elegant, long-lasting scent that evokes a cottagecore fantasy.

$250 at David Jones

Yves Saint Laurent Mon Paris

Inspired by the vibrance of Paris, this fruity-floral scent is the perfect blend of sweet and earthy. Top notes of strawberry, raspberry and citrus are transformed by a heart of peony and orange blossom, and grounded by patchouli, vanilla and cedar.

$125 at Adore Beauty

Philosophy Amazing Grace Eau de Parfum Intense

A little bit citrusy, a little bit sweet, this warm strawberry scent cocktails summer berries, rose absolute and the signature Philosophy musk note. The outcome? A feel-good summer fragrance you’ll want to bathe in.

$68 Adore Beauty

Marc Jacobs Daisy Eau So Intense Eau De Parfum

Marc Jacobs Daisy has had a major glow-up, and this iteration is the epitome of quiet luxury. Syrupy notes of honey, jasmine and rose wrap around a fruity bouquet of strawberry and bergamot before deepening into a mossy vanilla-musk base. This strawberry fragrance strikes the perfect balance between sweet and sultry and is guaranteed to garner compliments wherever you wear it.

$188 at Sephora

Burberry Her Elixir de Parfum

Burberry has bottled up the smooth, creamy goodness of a strawberry milkshake with a twist. Her Elixir de Parfum is a gourmand’s dream fragrance, opening with a bouquet of fresh berries and mellowing out into an intoxicating vanilla and sandalwood scent that lingers for hours.

$193 at Myer

Main image credit: @haileybieber

It’s set to be a strawberry girl summer and here’s how to nail Hailey Bieber’s strawberry makeup look…

Georgia Nelson

Georgia Nelson is BEAUTYcrew's Beauty & Social Editor and resident Euphoria obsessee. You'll find her hard at work putting the latest TikTok beauty trends to the test or perfecting her skin care routine. Her latest obsession? Nailing the glazed donut aesthetic (move over, Hailey Bieber).