The 8 best drugstore mascaras for fluttery lashes that won’t break the bank
Buy them all or we will
By Briar Clark
Beauty Crew Beauty Editor / August 24 2022
There are certain beauty buys that warrant a hefty price tag: serums, facials and our bi-monthly visits to the salon.
But then there are beauty bargains that are just as good if not better than their exxier counterparts. Case and point? Mascara.
Find us a high-end formula that can outperform some of our favourite Chemist Warehouse buys. No seriously, we’ll wait.
If you’re done trying to cheat yourself out of all the incredible mascara options available at affordable prices, then listen up – we’ve rounded up seven of the best drugstore mascaras available downunder.
We’d bulk buy a few of these formulas if we were you...
MUD Volume & Fibre Extension Mascara
COVERGIRL Lash Blast Clean Volume Mascara
Yep that’s right, drugstore mascaras are clean beauty (and wallet) friendly now. COVERGIRL Lash Blast Clean Volume Mascara creates lush, voluminous lashes utilising a conditioning argan and marula-infused formula that’s free from parabens, sulfates, talc and mineral oil. Long-lasting with a clump and smudge-free promise, this vegan mascara separates, defines and intensifies lash volume with just a few coats.
was $20.95 now $10.47 at Priceline
essence Lash Princess False Lash Effect Mascara
This $7 mascara is like lash extensions in a tube. No seriously, all the online reviews on this one are conclusive: ditch the expensive lash extension appointments and add this to your makeup kit instead. And we’d advise you to be snappy about it too, because Priceline has had trouble keeping shelves stocked with the stuff – it’s just that good.
$7 at Priceline
THEBALM Mad Lash Black Mascara
If you’re after the kind of fluffy, lash-defining volume that makes your peepers look like something out of a Bambi live action remake – then this is the mascara for you. The intense rich black formula attaches itself to each lash without clumping, allowing every individual lash hair the opportunity to shine in all their glory.
was $24.95 now $17.46 at Priceline
Revlon So Fierce!™ Mascara
As the name might suggest, Revlon So Fierce!™ Mascara adds a decided intensity to any eye makeup look, lifting, lengthening and volumising lashes to great new heights. The clump-free, smudge-proof and flake-proof formula lasts for up to 24 hours too, so you can look like you’re at the top of your lash game for as long as it is possible for you to stay awake. The perfect pairing to a grind and hustle lifestyle we’d say.
$12.99 at Chemist Warehouse
L'Oréal Lash Paradise Mascara
Boasting a silky smooth formula that’s enriched with lash-loving castor oil, this pick adds soft, subtle voluminous drama to any eye makeup look. Think lengthened, fluttery lashes that feel feathery-soft without the threat of flaking on you halfway through the day.
$12.47 at Chemist Warehouse
Maybelline Lash Sensational Sky High Mascara
This little guy may just look like another mascara to you but this boy’s actually a bit of a household name (or at least as far as TikTok is concerned). The bamboo extract formula and tower-shaped wand work in unison to defy literal gravity, promising the kind of lash defining length and volume that’ll rival your favourite pair of fluttery falsies.
$12.47 at Chemist Warehouse
Max Factor False Lash Effect XXL Mascara
Max Factor False Lash Effect XXL Mascara removes the need for time-intensive false lash application or lash extension appointments. Simply swipe on a few coats of this lengthening and separating formula to see your lashes stretch to impressive new heights. Infused with arginine, panthenol and vitamin E, this nourishing mascara formula also conditions lash hairs for healthy, full and fluttery eyelashes.
$27.95 at Priceline
Briar is the Beauty Editor at BEAUTYcrew. Her 'down for anything' attitude has resulted in more than a handful of hair transformations, and she doesn't mind being used as a guinea pig for the industry's most unusual products and treatments. Her work has also appeared on Refinery29, Girlfriend and beautyheaven.